Tag Archives: germany

Successful social business stories from Germany

I recently published a guest post called “A German perspective on successful social business stories” on the Ripple Effect Group blog.

Many know of examples of social business transformation in the Anglo-American hemisphere, but in the past few years some German companies have stepped into the limelight. In the post I present the stories of adidas Group, Robert Bosch GmbH and Continental and highlight some unique approaches these companies took that contributed much to their success and might in the end be rooted in certain German cultural norms and traits.